Heck yeah.

douglas
@iammakingstuff.com

Catalog

About.



The Eye Designs Group is the industry leader in creating outstanding optical retail environments. They design interiors for optical retailers, build optical displays and provide their customers with industry leading technology.

I worked with them to create a 360 page complete guide for all of their display collections, services and company objectives. This included strategy, copy writing, interior design, photography and leading a team to bring this massive project to life.

At a glance.



360 pages of products, beautiful images, editorials & industry specific information, designed to not only persuade The Eye Designs Group’s customers to utilize their products and services, but also aimed at educating them on the changing optical retail industry.

I designed this catalog from front to back, created tools to aide users in making decisions and contributed a dozen+ editorial pieces to educate employees and customers alike on industry trends and standards.

View a flipbook of the full catalog here.


Inside.



Thousands of products listed with incredible detail and accuracy using renderings, photography, composting and illustration. The most comprehensive guide in the optical display industry.